Whilst individuals have been connecting virtually all through the pandemic, there’s no substitute for seeing loved ones nose to nose. Travelers within the post-COVID era are on the lookout for sustainable experiences that blend their own need for wellness with that of the planet. We used EA knowledge to determine Canadian traveller patterns, perceive Travel & Leasuire who’s travelling, where they live and the place they’re travelling to. Using DemoStats, carry out demographic trend evaluation to create segments based mostly on shared traits. With SocialValues, perceive your customers’ mindset, what issues to them and the method it affects their purchase choices.
This analysis evaluates Plog’s mannequin of allocentricity and psychocentricity so as to take a look at its effectiveness as a predictor of travel habits. While a few of Plog’s psychographic system’s behavioral characteristics have been confirmed, the most important finding related to the precise visitation patterns of the tested …