Two major dimensions of data load are complexity and novelty. Complexity refers to the number of completely different components or features of a web site, often the result of increased info range. Novelty involves the sudden, suppressed, new, or unfamiliar elements of the location. The novelty dimension could maintain shoppers exploring a buying web site, whereas the complexity dimension may induce impulse purchases. Some online retailers will not accept worldwide bank cards. Some require each the purchaser’s billing and delivery tackle to be in the same nation as the online shop’s base of operation.
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